Ubisoft Raises Just Dance+ Subscription Prices: What It Means for You (2026)

Ubisoft's Just Dance+ Subscription Price Hike: A Controversial Move or Necessary Adaptation?

Ubisoft has recently announced a price hike for Just Dance+ subscriptions, which has sparked debate among gamers. Just a week after the company's major restructuring and game cancellations, the French studio has decided to increase prices, citing the addition of new content as the reason. But is this move justified, or is it an unnecessary burden on loyal subscribers?

Just Dance+, launched in November 2022, offers access to a vast library of songs from the Just Dance series. The service is available for use in-game from the 2023 Edition onwards. However, the recent price increase has raised concerns among gamers. Monthly prices have gone up by $1, 3-month passes by $3, and a year's pass by $5. Here's a breakdown of the new pricing:

  • 1 Month Pass: $4.99 / 4,99€ (previously $3.99 / 3,99€)
  • 3 Month Pass: $12.99 / 12,99€ (previously $9.99 / 9,99€)
  • 12 Month Pass: $29.99 / 29,99€ (previously $24.99 / 24,99€)

While Ubisoft has promised new songs and content, some gamers are questioning the timing. The price hike comes on the heels of the company's recent restructuring, which saw the cancellation of six games, including the long-awaited Prince of Persia: The Sands of Time remake. The move has left many gamers feeling uncertain about the company's future.

The controversial move has also sparked debate among workers at Ubisoft. According to IGN, the Paris headquarters is looking at a cost-reduction initiative, including a voluntary redundancy process. This has led to concerns about the future of the company and the stability of its workforce.

So, what do you think? Is the price hike justified, or is it an unnecessary burden on loyal subscribers? Let us know in the comments below. And don't forget to share your thoughts on Ubisoft's recent moves and their impact on the gaming industry.

Ubisoft Raises Just Dance+ Subscription Prices: What It Means for You (2026)
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